Best Email Marketing Software for Shopify in 2023 (Reviewed) | Gamer Tech

On the lookout for one of the best e mail advertising app to develop your Shopify retailer? Then you definately’re in the best place! 

On this article, I’ve reviewed the prime e mail advertising companies that combine immediately with Shopify. I’ve highlighted their key options and the execs and cons you’ll need to remember earlier than shopping for into them. 

Earlier than we dive in, let’s rapidly go over why you must store round a bit earlier than you put money into any of those apps.

Desk Of Contents

Why evaluate totally different e mail advertising apps? 

There are lots of of completely good e mail advertising companies obtainable available on the market. So why hassle evaluating them? 

Regardless of the plain undeniable fact that they arrive at totally different value factors, it’s vital to notice that not all Shopify e mail advertising apps provide the identical type of assist for ecommerce companies. 

Some provide the naked minimal set of options – letting you create primary e mail templates, ship promotional messages, and phase your clients based mostly on their private attributes. 

However there are additionally extra versatile e mail advertising instruments that’ll allow you to ship transactional emails, arrange automated e mail campaigns that can assist you win again misplaced gross sales, and even attain clients by way of different advertising channels resembling SMS or internet push notifications. 

Visual presenting an email cart abandonment workflow for ecommerce customers.

Along with pricing and the variety of options supplied by the e-mail advertising app, you’ll additionally wish to be aware of whether or not the instrument you’re about to decide on has direct integration with Shopify and that it’s additionally straightforward to make use of. The easiness would possibly imply that the dashboard is intuitive and that it’s obtainable in your native language (if English isn’t your native language).

You don’t wish to waste time working with an e mail editor that’s clunky or makes it exhausting to create beautiful e mail templates. Equally so, you’ll wish to make sure that the analytical dashboards offer you actionable information insights that’ll provide help to steer your e mail advertising technique. 

And if you happen to get caught, you’ll wish to know that your e mail advertising service supplier has your again – providing not solely strong documentation but in addition on-demand coaching and 24/7 real-time assist.

As a retailer proprietor, listed here are the important thing options you’ll wish to see in your e mail advertising service: 

  • Direct integration together with your ecommerce retailer to cross buyer information in real-time 
  • Prebuilt e mail templates that allow you to launch e mail advertising campaigns in moments 
  • Drag-and-drop e mail editor that can assist you customise your emails to match your branding 
  • Automation workflows that allow you to ship automated campaigns based mostly in your clients’ habits 
  • Popups and signup kinds to advertise your promotions and appeal to new clients 
  • Extra options like SMS advertising automation paid advertisements, or reside chats that allow you to attain your clients by way of a number of channels 

Now that you understand what to look out for, let’s take a look at the instruments that’ll finest assist your e mail advertising technique.

Amp up your ecommerce advertising technique with these assets:

Video evaluation of one of the best e mail advertising software program for Shopify 

Should you’d ask me about one of the best e mail advertising app for Shopify, I’d clearly say GetResponse. 

As you’ll learn later on this article, it presents strong and extremely sensible options that any rising on-line retailer will discover helpful. 

However to be sure to’re making one of the best determination for your small business, take into account checking the next unbiased evaluation.

Fast overview of one of the best e mail advertising for Shopify 

Let’s broaden a bit on these options and take a look at the professionals and cons of every e mail advertising instrument.

Software Professionals Cons
GetResponse E-mail and advertising automation platform that permits you to attain your clients by way of emails, SMS, internet push notifications, reside chats, and extra
Gorgeous, fashionable, and absolutely customizable prebuilt e mail templates
Superior drag-and-drop e mail creator
Potential to construct and ship fast transactional emails with out utilizing API
Platform obtainable in 10+ languages
SMS characteristic obtainable solely within the prime plan
Advertising automation can really feel a bit intimidating at first
Klaviyo Good e mail automation workflows
Number of e mail advertising templates and an excellent e mail builder
Sturdy integration that passes alongside a whole lot of contact info
The dashboard has a steep studying curve
Enables you to market your retailer solely by means of e mail and SMS
Unresponsive customer support
Omnisend Prebuilt automations helpful for ecommerce shops
Web site monitoring and superior segmentation
Multichannel capabilities – SMS, internet pushes, pop-ups, and emails
E-mail editor missing some superior functionalities
Restricted variety of e mail templates
ActiveCampaign Superior automation capabilities
Potential to gather opinions for social proof
Simple to make use of e mail editor
Has a studying curve, if you happen to’re not very technically expert
Much less-advanced e mail builder with barely outdated e mail templates
Fundamental signup kinds with restricted focusing on capabilities
Sendinblue Multichannel – SMS, emails, transactional emails, paid advertisements
Limitless variety of contacts on all plans
Sturdy automation characteristic
Fairly difficult UI, particularly within the automation builder
Costly – limitless automation obtainable solely within the Premium plan
Signup type editor solely allows you to construct kinds from scratch – no prebuilt templates
Marketing campaign Monitor Superior automation capabilities
Potential to gather opinions for social proof
Simple to make use of e mail editor
Costlier than another platforms
E-mail editor isn’t as versatile
Restricted multichannel capabilities – lack of SMS or internet push notifications
Shopify E-mail Constructed-into Shopify
Cheap to start out
Useful e mail branding editor
Accessible just for e mail
Limiting in case your retailer will get larger
Privy Superior pop-ups constructed to draw new contacts and save purchasing carts
Probably the greatest rated apps within the Shopify app retailer
Multichannel options – pop-ups, SMS, and emails
No choice to construct {custom} automation workflows
Restricted e mail template library
E-mail editor lacks free inventory photographs and extra superior options like inbox preview
MailerLite A bit old-fashioned, however intuitive and simple to make use of dashboard
Superior e mail creator
Trendy touchdown web page builder, albeit primary
Fundamental automation choices
Restricted multichannel options
Gradual and unresponsive customer support
Drip Slick e mail builder, though very totally different from what chances are you’ll be used to
Prebuilt automation workflows for ecommerce companies
Income information obtainable proper contained in the workflow editor
Just for SMS and e mail advertising
Costly in comparison with different e mail advertising apps
Advertising automation builder is difficult to make use of
Fixed Contact Free trial plan lasts 60 days
E-mail editor consists of many blocks and sections
It’s costlier than most different platforms
The e-mail automation workflows are a bit primary
No SMS or transactional emails
SmartrMail Simple to make use of
Contains a number of prebuilt automation workflows
The e-mail editor is relatively primary
The e-mail automation workflows are a bit primary
Restricted e mail template library

12 finest e mail advertising software program for shopify

1. GetResponse 

GetResponse Email Marketing for Shopify.

GetResponse is an e mail and advertising software program for small to mid-market corporations that additionally packs a whole lot of instruments for rising ecommerce shops.

With GetResponse, you’ll be capable to create and ship advertising emails that look nice on any gadget. It presents beautiful prebuilt e mail templates in addition to an e mail creator that provides superior options like inbox and dark-mode preview that’ll guarantee your campaigns are pixel-perfect. 

Ecommerce email templates in GetResponse.
Prebuilt ecommerce e mail templates in GetResponse.

When you’ve built-in GetResponse together with your Shopify retailer, you’ll additionally be capable to use buyer information to create segments and ship extremely focused e mail campaigns. Meaning your each message can have a larger impression and can generate extra gross sales. 

Along with common advertising emails, this platform additionally comes with a complete set of different options which can be vital for Shopify retailers.

Example of a popup form template available in GetResponse.
Instance of a popup type template obtainable in GetResponse.

These embrace: 

  • Advertising automation workflows letting you ship related communication all through your entire buyer journey 
  • Signup kinds and popups letting you appeal to new clients and promote your gross sales campaigns
  • SMS advertising automation letting you attain present clients with SMS messages wherever they’re 
  • Internet push notifications letting you promote your new gross sales and reductions even when individuals aren’t at present in your web site 
  • Stay chats providing you with a direct channel of communication with potential clients needing extra help 
  • Fast transactional emails letting you ship order confirmations, deserted cart campaigns, and different time-sensitive info with out the necessity for coding or API
GetResponse Marketing Automation Workflow Builder.
Advertising automation workflow instance.

And that’s solely a fraction of all of the options you’ll discover inside GetResponse. You too can profit from paid advertisements, Web site Builder, touchdown web page creator, webinars, and conversion funnels.

If English isn’t your native language, you’ll additionally wish to know that the GetResponse dashboard is obtainable in 10+ languages, and it presents e mail assist in 8 languages.

Professional tip: Try the GetResponse Shopify integration and the whole lot you are able to do with it.

Ecommerce statistics in GetResponse.
Ecommerce gross sales income statistics in GetResponse

GetResponse pricing

GetResponse presents a really beneficiant free plan that features 2,500 newsletters, kinds and popups, web site builder, touchdown pages, plus entry to all superior options for 30 days. 

For Shopify retailer house owners, it presents two paid plans:

  • Ecommerce advertising – ranging from $119 monthly for 1,000 contacts, and consists of promo codes, product suggestions, income studies, fast transactional emails, and different superior advertising automation options.
  • MAX – custom-priced plan for retailer house owners with bigger lists or requiring extra superior options like devoted IP handle, single sign-on entry, and account administration.

Professionals and cons of GetResponse

Professionals Cons
Gorgeous, fashionable, and absolutely customizable prebuilt e mail templates Advertising automation can really feel a bit intimidating at first
Superior drag-and-drop e mail creator SMS characteristic obtainable solely within the prime plan
Superior e mail and advertising automation platform that permits you to attain your clients by way of emails, SMS, internet push notifications, reside chats, and extra Geared toward rising on-line shops relatively than newcomers
Potential to construct and ship fast transactional emails with out coding, utilizing API or SMTP
Platform obtainable in 10+ languages

👉 Try the official GetResponse app within the Shopify app retailer.

2. Klaviyo

Klaviyo email marketing app.

Klaviyo is one other e mail advertising app that needs to be in your radar if you happen to’re trying to develop your Shopify retailer. 

It packs some superior e mail advertising and automation options, letting you arrange superior automated eventualities for attracting new patrons and repeat clients alike. 

To construct out your e mail campaigns, you may have two choices. You can begin from scratch utilizing their new e mail builder or decide one of many ready-made templates obtainable by means of the previous e mail creator. 

The new drag-and-drop builder is strong, providing full customization choices and even offering logic circumstances for displaying particular person graphical parts. 

The older model is much less versatile and barely much less intuitive, but it surely’s nonetheless usable for small companies and not using a graphic designer on the crew.

Email templates in Klaviyo.
E-mail templates in Klaviyo.

The automation capabilities are very environment friendly, that includes a very powerful workflows resembling cart abandonment campaigns and lead nurturing sequences. 

The draw back is that the platform primarily focuses on emails and SMS, providing no capabilities by way of different essential advertising channels like internet pushes or paid advertisements.

Klaviyo automation editor.
Klaviyo automation editor.

Klaviyo pricing 

Klaviyo’s pricing varies relying on the dimensions of your contact checklist and the variety of SMS messages you wish to ship every month. 

For the e mail checklist measurement of 1,000 contacts, the month-to-month invoice can be $45/mo (e mail solely) and $60/mo (e mail and 1,250 SMS) . 

Professionals and cons of Klaviyo

Professionals Cons
Good e mail automation workflows The dashboard has a steep studying curve
Number of e mail advertising templates and an excellent e mail builder Enables you to market your retailer solely by means of e mail and SMS
Sturdy integration that passes alongside a whole lot of contact info Unresponsive customer support

👉 Try the official Klaviyo app within the Shopify app retailer.

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3. Omnisend

Omnisend.

Omnisend is an e mail, SMS, and internet push notifications platform devoted to ecommerce.  

It consists of prebuilt automations for cart and product abandonment, new subscribers, buyer suggestions, and reactivation emails.  

On the subject of e mail advertising capabilities, the platform presents a strong vary of options. It allows you to ship promotional campaigns, run an A/B assessments, and even mechanically resend your messages to those that haven’t opened your first e mail.

Omnisend automation builder.
Omnisend automation builder.

The instrument solely presents a handful of e mail templates (about 10), however the ones supplied appear like they had been made with on-line shops in thoughts.

The e-mail editor is intuitive and fashionable, though it lacks sure very important options like a built-in picture editor, free picture gallery, cell optimization of particular parts, or dark-mode preview. 

Total, it’s an excellent e mail advertising service, but it surely appears to be aiming at extra superior customers which have all their advertising property ready by a designer.

Omnisend pricing 

Omnisend contains a free plan restricted to 500 emails/mo. and 250 contacts.  

On prime of that, it additionally has an E-mail plan priced at $20/mo. for as much as 1,000 contacts and an E-mail & SMS plan priced at $59/mo. for as much as 1,000 contacts and as much as 3,933 SMS/mo. 

Professionals and cons of Omnisend: 

Professionals Cons
Prebuilt automations helpful for ecommerce shops E-mail editor missing some superior functionalities
Web site monitoring and superior segmentation Restricted variety of e mail templates
Multichannel capabilities – SMS, internet pushes, pop ups, and emails

👉 Try the official Omnisend app within the Shopify app retailer.

4. ActiveCampaign

ActiveCampaign.

ActiveCampaign is one other well-liked e mail advertising platform, focusing totally on automation options that’ll provide help to develop your Shopify retailer. 

It comes with 500+ prebuilt automation workflows that’ll allow you to ship welcome emails, post-purchase sequences, and plenty of different superior eventualities. 

Whereas the platform appears to concentrate on B2B and gross sales automation, it additionally connects main ecommerce platforms, together with Shopify.

ActiveCampaign automation builder.
ActiveCampaign automation builder.

Its e mail creator is elegant, but a bit primary, missing important options like free inventory picture libraries, sections that’ll allow you to create superior design layouts like zig-zag or two-column. 

ActiveCampaign presents an excellent number of e mail templates, though they’re a bit outdated so chances are you’ll wish to further time sharpening them up earlier than launching main e mail campaigns. 

The signup type builder is sort of restricted though elegant. It allows you to acquire important details about your web site guests, however you gained’t be capable to do superior focusing on or time-delay your kinds. 

Apart from emails and automation, ActiveCampaign additionally options: 

  • SMS and textual content campaigns 
  • Social media and Whatsapp advertising 
  • Internet personalization 
  • Touchdown pages 
  • Chats
Email templates in ActiveCampaign.
E-mail templates in ActiveCampaign.

ActiveCampaign pricing 

ActiveCampaign doesn’t provide a free plan, however you’ll be able to take a look at it throughout their 14-day free trial. 

On prime of that, it presents three paid plans the place the Shopify integration’s obtainable – Lite, Plus, and Skilled ranging between $39 to $187 for as much as 1,000 contacts. 

Based mostly on its pricing, it’s barely extra premium in comparison with many others you’ll see on this comparability. 

Professionals and cons of ActiveCampaign 

Professionals Cons
Superior advertising automation with 500+ pre-built workflows Has a studying curve, if you happen to’re not very technically expert
Multichannel capabilities by way of SMS, Whatsapp, and touchdown pages Much less-advanced e mail builder with barely outdated e mail templates
Sturdy integrations with exterior apps Fundamental signup kinds with restricted focusing on capabilities

👉 Try the official ActiveCampaign app within the Shopify app retailer.

5. Sendinblue

Sendinblue.

Sendinblue is a advertising automation platform that additionally allows you to ship e mail blasts, run SMS campaigns, arrange touchdown pages, or promote your small business with paid advertisements. 

In comparison with different e mail advertising companies on this roundup, it’s positively on the extra strong facet. 

On the subject of the core e mail advertising functionalities, the platform presents a good variety of ready-made templates (40+) – though they’re fairly old-school – in addition to an intuitive e mail builder you need to use to customise your campaigns.

The editor additionally comes with free inventory images (roughly 200), a built-in picture editor, and the flexibility to show particular person parts based mostly on recipients assembly sure circumstances. 

Sendinblue consists of automated workflows divided up into classes based mostly on their objective: enhance engagement, drive extra site visitors, improve income, or construct relationships.

Sendinblue automation builder.
Sendinblue automation builder.

The workflows you’ll be able to construct utilizing this instrument could be very strong. Nevertheless, if you happen to’re simply beginning out the editor could really feel a bit intimidating. It’s additionally very strict, because it doesn’t allow you to select the place every ingredient is positioned within the area. Thus, if you happen to’re going to construct a complicated state of affairs, you’ll find yourself with a really lengthy, vertical workflow that could be difficult to investigate.

Sendinblue email templates.
Sendinblue e mail templates.

Sendinblue pricing 

Sendinblue presents a beneficiant free plan with limitless subscribers with a send-limit cap of as much as 300 emails per day. 

It additionally presents two primary paid plans, which additionally provide limitless contacts however have characteristic and sending quantity limits. 

The Starter plan begins at $25/mo. for as much as 20,000 emails monthly and automation for two,000 contacts. The Marketing strategy is priced at $65/mo. additionally for as much as 20,000 emails however has no automation restrict. 

As well as, there’s additionally a custom-priced plan referred to as Enterprise. 

Professionals and cons of Sendinblue

Professionals Cons
Multichannel – SMS, emails, transactional emails, paid advertisements Fairly difficult UI, particularly within the automation builder
Limitless variety of contacts on all plans Costly – limitless automation obtainable solely within the Premium plan
Sturdy automation characteristic Signup type editor solely allows you to construct kinds from scratch – no prebuilt templates

👉 Try the official Sendinblue app within the Shopify app retailer.

6. Marketing campaign Monitor

CM Commerce.

Marketing campaign Monitor is an e mail advertising software program that packs some very helpful options for ecommerce shops. 

Inside, you’ll discover a strong e mail builder, advertising automation workflows, transactional emails, pop-ups, and naturally analytics. 

The e-mail builder appears to be like very fashionable and is straightforward to make use of. It comes with quite a lot of blocks and free inventory images powered by Unsplash. What’s odd, nevertheless, is that the e-mail editor doesn’t allow you to add totally different sorts of sections (for instance, two-column) until your template already had one in it. Meaning it’s not precisely versatile if you wish to mess around together with your e mail layouts. 

The state of affairs’s totally different on the subject of its automation characteristic. The workflows are versatile, letting you create totally different e mail sequences based mostly on the circumstances you select. It options welcoming sequence, and you’ll phase your viewers based mostly on hyperlinks clicked, emails opened, product bought, or web site visits.

CM Commerce automation builder.
CM Commerce automation builder.

Marketing campaign Monitor additionally allows you to generate and observe promo codes, ship automated product suggestions, and supplies you with gross sales income analytics – all helpful for on-line shops.

Campaign Monitor templates.
Marketing campaign Monitor templates.

Marketing campaign Monitor pricing 

The ecommerce model of Marketing campaign Monitor, referred to as CM Commerce is available in two plans. For a 1,000 contact checklist you’d be taking a look at Starter for $29/mo. or Progress for $49/mo.

Professionals and cons of Marketing campaign Monitor

Professionals Cons
Superior automation capabilities Costlier than another platforms
Potential to gather opinions for social proof E-mail editor isn’t as versatile
Simple to make use of e mail editor Restricted multichannel capabilities – lack of SMS or internet push notifications

👉 Try the official CampaignMonitor app within the Shopify app retailer.

7. Shopify e mail

Shopify Email app.

Shopify E-mail is an official Shopify app that permits you to run important e mail advertising campaigns to your retailer.

The app is barely extra primary than the opposite platforms we reviewed on this round-up, but it surely may be an excellent place to start out if you happen to’re new to e mail advertising.

It presents a respectable variety of templates (about 30) and an e mail editor that permits you to customise your messages absolutely. Whereas it lacks some superior options – like spam test or mobile-device optimization – it does embrace one useful characteristic referred to as template branding editor. With it, you’ll be able to modify the colour scheme and font kinds of all of your e mail templates in a single single place.

Shopify E-mail presents a rising checklist of premade automation templates that’ll allow you to welcome new subscribers, upsell first-time patrons, and win-back previous clients. You’ll additionally be capable to arrange {custom} workflows that’ll ship emails mechanically based mostly in your state of affairs.

That’s about all you are able to do with this app – ship emails and construct e mail automation workflows. You’ll must search for one other instrument if you happen to’d love to do something past that – like launching pop-ups to gather extra subscribers, re-marketing campaigns on Fb, or A/B testing your promotional emails.

Shopify email templates.
Shopify e mail templates.

Shopify e mail pricing

In case your Shopify retailer is on any of the paid plans, you’ll be capable to ship as much as 10,000 emails/mo by way of Shopify E-mail at no further price.

Should you exceed this restrict in a given month, you’ll need to pay $0.001 for each further e mail ($1 for 1,000 emails).

Professionals and cons of Shopify e mail

Professionals Cons
Developed by Shopify Restricted automations
Free to start out Accessible just for e mail
Useful e mail branding editor No list-building options

👉 Try the official Shopify E-mail app within the Shopify app retailer.

8. Privy

Privy.

Privy’s one other e mail advertising instrument value testing if you wish to develop your on-line gross sales. 

Their primary focus are pop-ups, e mail campaigns, and SMS campaigns. 

All through your entire signup course of, you’ll be able to inform that this app has been constructed for ecommerce retailer house owners. 

When selecting to create your account, you’ll be able to set it up utilizing your Shopify retailer login. Whenever you log into their dashboard, you’re offered with imagery and metrics which can be essential for on-line retailers – convert income, e mail income, and income coming from saved carts. 

Email templates in Privy.
E-mail templates in Privy.

The pop-up builder is sort of versatile, providing much more dynamic and interesting type layouts. It not solely allows you to appeal to new subscribers, however you can even use it to advertise your new gross sales campaigns. 

The e-mail editor presents all of the important options you’ll must arrange an efficient e mail advertising marketing campaign. You will have quite a lot of content material blocks to select from and you’ll customise which of them gained’t be displayed on cell gadgets. 

Though their e mail template library isn’t very wealthy, the templates you’ll discover there look fairly fashionable. 

By way of automation, Privy comes with prebuilt eventualities that you need to use to comply with up after somebody made a purchase order or attempt to get better a misplaced basket. Sadly, you can’t construct {custom} workflows following extra strong eventualities.

Privy automations.
Privy automations.

Privy pricing 

Privy presents a free plan (for as much as 100 contacts) in addition to two paid plans based mostly on the variety of contacts and SMS quantity. 

For a listing consisting of 1,000 contacts, you’re taking a look at $30/mo. for Starter and $45/mo. for his or her Progress plan. 

For individuals solely of their pop-ups, Privy additionally presents a Convert plan that’s free for as much as 5,000 month-to-month visits after which goes as much as $70/mo. for as much as 50,000 pageviews. 

Professionals and cons of Privy 

Professionals Cons
Superior pop-ups constructed to draw new contacts and save purchasing carts No choice to construct {custom} automation workflows
Probably the greatest rated apps within the Shopify app retailer Restricted e mail template library
Multichannel options – pop-ups, SMS, and emails E-mail editor lacks free inventory photographs and extra superior options like inbox preview

👉 Try the official Privy app within the Shopify app retailer.

9. MailerLite

MailerLite.

MailerLite is an e mail advertising software program that features easy automation and instruments for product promoting along with a web site and touchdown web page builder. 

The ecommerce suite allows you to construct automated emails based mostly on earlier purchases, deserted carts e mail, ecommerce newsletters, and gross sales monitoring. Sadly, there are not any prebuilt automation workflows, so that you’ll have to start out from scratch.

MailerLite automation.
MailerLite automation.

Equally to the beforehand reviewed apps, MailerLite options: 

  • E-mail builder with properly wanting predesigned templates 
  • Pop-ups and touchdown pages 
  • Transactional e mail service 
  • Constructed-in picture enhancing 
  • Automation workflows 

Total, it’s a strong e mail advertising app, however evidently its Shopify integration doesn’t work all too nicely. As you’ll see within the Shopify app retailer, the combination randomly disconnects and the customer support isn’t too useful.

Apart from that, the app doesn’t provide as many multichannel options because it focuses totally on emails and touchdown pages.

Email templates in MailerLite.
E-mail templates in MailerLite.

MailerLite pricing 

Should you’re trying to solely ship emails, MailerLite might be probably the most inexpensive possibility on this roundup. 

It’s free for as much as 1,000 contacts however has sending limitations. 

If you wish to have limitless sends, you’re taking a look at $10 monthly for 1,000 contacts. 

Professionals and cons of MailerLite 

Professionals Cons
A bit old-fashioned, however intuitive and simple to make use of dashboard Fundamental automation choices
Superior e mail creator Restricted multichannel options
Trendy touchdown web page builder, albeit primary Gradual and unresponsive customer support

👉 Try the official MailerLite app within the Shopify app retailer.

10. Drip

Drip.

Drip is an SMS and e mail advertising platform for ecommerce companies. 

It options an e mail builder, segmentation choices, and ecommerce playbooks – premade pathways that can assist you promote. 

Drip options automation for varied eventualities, like welcoming sequence, deserted carts, and post-purchase emails. 

Drip automation.
Drip automation.

Its visible e mail builder is fairly slick though it could want a while getting used to because it’s very totally different from what you’ll see in different e mail advertising companies. On the identical time, it has some very robust parts, like clear identification of particular sections or real-time cell and desktop preview. 

It’s additionally received a good number of prebuilt templates, though selecting the best one is sort of difficult because the template view pod may be very contained.

Drip email templates.
Drip e mail templates.

Drip pricing 

There’s no free plan, however you’ll be able to take a look at the marketing campaign with a 14-day free trial

The value relies on the variety of contacts and your SMS sending quantity 

The value for two,500 contacts is $39/mo. for simply emails. 

Professionals and cons of Drip 

Professionals Cons
Slick e mail builder, though very totally different from what chances are you’ll be used to Just for SMS and e mail advertising
Prebuilt automation workflows for ecommerce companies Costly in comparison with different e mail advertising apps
Income information obtainable proper contained in the workflow editor Advertising automation builder is difficult to make use of

👉 Try the official Drip app within the Shopify app retailer.

11. Fixed Contact

Constant Contact homepage.

Fixed Contact is a widely known e mail advertising software program that additionally packs multichannel functionalities resembling touchdown pages, social media posts, and surveys. 

Its e mail advertising suite consists of normal options like signup kinds, segmentation, e mail builder, and e mail automation. 

The e-mail builder works nicely, though its UI is barely extra old-school in comparison with different comparable platforms. Regardless of that, it packs some helpful options that aren’t quite common on this house, like a ballot field, occasion RSVP field, and product field. 

The e-mail templates are barely outdated, but you’ll be capable to discover some nicer-looking ones that’ll work nicely to your ecommerce enterprise. 

On the subject of e mail automation, Fixed Contact’s workflow builder is a bit primary. You may’t cut up take a look at your sequences, phase your viewers inside the workflow, or follow-up by way of different advertising channels like internet push notifications.

Constant Contact automation.
Fixed Contact automation.

If you wish to construct an even bigger e mail checklist, you need to use their sign-up type builder, but it surely’s not very fashionable and doesn’t embrace pre-built templates. Alternatively, their web site builder is fashionable and may help you arrange a touchdown web page effectively. 

Constant Contact email templates.
Fixed Contact e mail templates.

Fixed Contact pricing 

CC doesn’t provide a free plan, however its free trial lasts for 60 days. Sadly, the signup type builder is just not included in it. 

On prime of that, there are two paid plans – the Core plan is priced at $45/mo. for the checklist measurement of as much as 2,500 contacts and an e mail Plus plan is priced at $70/mo. for a similar measurement viewers. 

Professionals and cons of Fixed Contact 

Professionals Cons
Free trial plan lasts 60 days It’s costlier than most different platforms
E-mail editor consists of many blocks and sections The e-mail automation workflows are a bit primary
No transactional emails

👉 Try the official Fixed Contact app within the Shopify app retailer.

Wish to see how Fixed Contact compares with GetResponse? Take a look at our detailed GetResponse vs. Fixed Contact evaluation.

Learn extra: 10 Finest Popup Software program Reviewed

12. SmartrMail

Smartrmail.

SmartrMail is a newcomer to the market, based in 2016. It’s an e mail and SMS advertising platform that options instruments for creating emails, segmentation, and pop-ups. 

It additionally consists of six premade automations for welcoming sequence, deserted carts, win-back campaigns, post-purchase, cross-sales, and opinions. 

SmartrMail automation.
SmartrMail automation.

Viewers segmentation is predicated on deep information utilization from Shopify. Nevertheless, you’ll be able to solely observe buyer buy exercise. 

So far as the e mail templates go, some look very fashionable and modern, whereas others are fairly outdated. The editor is relatively primary, and it doesn’t characteristic a picture gallery. 

SmartrMail email templates.
SmartrMail e mail templates.

Curiously, the platform can solely be accessed if you have already got an account with Shopify or one other ecommerce platform. Which may probably imply their integrations can be well-developed but in addition poses a threat in case you ever resolve emigrate your store to a platform they don’t assist, resembling Magento.

SmartrMail pricing 

You should use SmartMail free of charge you probably have lower than 1,000 subscribers. 

The Commonplace plan is priced at $19/mo., and you’ll ship 12 emails per subscriber. 

The Limitless plan is priced at $99/mo., and right here you’ll be able to ship limitless emails, A/B take a look at, and use automations and not using a cap. 

Professionals and cons of SmartrMail

Professionals Cons
Simple to make use of The e-mail editor is relatively primary
Contains a number of prebuilt automation workflows The e-mail automation workflows are a bit primary
Restricted e mail template library

👉 Try the official SmartrMail app within the Shopify app retailer.

Finest e mail advertising app for Shopify – which one to decide on? 

As you’ll be able to see, there are a whole lot of choices to select from. 

On-line retailer house owners typically want some assist to know precisely which ecommerce e mail advertising app to decide on. 

That’s why we at all times attempt to checklist apps and software program that can cowl a variety of use instances.  

Even if you happen to’re simply beginning out, your most secure guess is on the e-mail advertising software program that features extra options than simply e mail automation. 

Down the highway, you would possibly must announce your new gross sales promos by way of SMS, internet push notifications, pop-ups, or provide real-time buyer assist by way of reside chats. 

You’re welcome to buy round and check out a number of the e mail advertising instruments we’ve listed above – all of them provide free trials or common free accounts. 

And in case you’ve made up your thoughts to provide GetResponse a attempt, go forward and take it for a spin.

And if you happen to ever get caught, ensure that the good buyer assist can be glad to give you a serving to hand. 

The free plan provides you entry to all of the instruments you’ll must develop your Shopify retailer. 



Best Email Marketing Software for Shopify in 2023 (Reviewed)

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